Report Explorer

The ProFundCom Report Explorer is a web based system that connects to the ProFundCom campaign data and presents the information in a single, simple user interface that allows users to query and report online. It is designed for non IT users to access exactly the information they need.

You can access campaign summary information, charts and reports and links to related information letting you follow lines of enquiry across multiple campaigns. You can build up an evolving set up queries and reports, relevant to your current priorities and needs.

ProFundCom Report Explorer's powerful, user friendly, on demand, report generation interface means that you can quickly output your results for dissemination about your business - from your office, at home or abroad. You can easily filter to find exactly the item or items you want, The Report Explorer then lets you link to related information for the items you selected - for example all the campaign information against an a set of funds; or all the non-respondents for a campaign. You can continue this process through the data following your thought processes or an audit trail - meanwhile Report Explorer shows you where you are and what you are looking at, at any point.

You can store and reuse your report formats allowing you to build up a portfolio of reports which organically develop with your business needs, so your reporting is not restricted by predetermined parameters allowing you to focus on and identify business priorities.

All of the functionality of ProFundCom Report Explorer's core is available for report outputs: combined data sources; summary/bucketed results; filtered results. So the information you need is available in flexible formats quickly and easily.

As well as standard hierarchical reports, dynamic web reports and charts information can also be exported as XML or CSV for importing into 3rd party applications.

The standard reports that are available with the ProFundCom Report Explorer are below

Last Read	lists the contacts who have recently accessed a document
Campaign Non Respondents	lists the contacts that have not responded to a campaign
Period Fund Respondents	lists the contacts who have recently accessed a document for a preselected time period
Last Read by Fund (Cross-selling)	reports on all the funds that contacts have shown an interest in
Newly Active Users	reports on contacts who have become active after being dormant for 6 months.
Inactive Users	inactive users report looks for people who have not responded to any thing in the last 6 months, but that they have received something at least 6 months ago.
Compare Campaigns	graphically compares the performance of campaigns
Month by Month	charts the response rates from campaigns over a period of time